WE All Grow NYC
Business, Evergreen, Personal Branding

The Three Ways Telling Your Story Helps Your Brand

November 7, 2015 • By

The last 6 weeks have been an absolute whirlwind. Phew! I recently became an author by finally publishing the personal branding planner that I have been working on (a bit inconsistently, I’ll admit) for the last 2 years. Between writing, editing, and teaching the Job Search Bootcamp, I felt like I didn’t have time or energy for much. Luckily, I was reinvigorated after speaking at the We All Grow, a latina blogger summit in NYC on November 1. I shared the one thing that most bloggers are missing when it comes to elevating their blog from just a hobby to a brand. I broke down exactly what personal branding is, why it matters, and how it impacts us every single day. From the tools you need, to your elevator pitch, I gave clear and actionable tips you can use to build your audience and position yourself to stand out.


Evergreen, Social Media

3 Ways To Grow Your Twitter Following

October 27, 2015 • By
If you are one of those people who still do not see the value of Twitter and social media on a professional level, you need serious help. I joined Twitter over 6 years ago just for fun and to try something new. Today, with almost 5000 followers later, Twitter has become an essential part of my life and business. It helps me uncover what the top headlines and trends are and what marketing  professionals are saying, sharing and doing. It also facilitates networking. You can connect with people from all over the world who share your interests, through a simple hashtag or a mutual follower. I shared the top 3 ways that I grew my Twitter following while taking over the Latina Bloggers Connect periscope account. Below are the key takeaways and video.


Yellow Bag

[Style] Fighting Fall With Color

October 21, 2015 • By

If you know me, you know I have been trying to move South since 2012. When I was a senior in college, I was plotting to move to Atlanta, Georgia and ended up getting a job in DC instead. I then wanted to move to Miami, and ended up landing my dream job marrying my love for social media and the start-up culture. So here I am, still in New York freezing my behind off. But I just can’t take it y’all. I’m not meant for the cold. I’ve been fighting fall the last 2 weeks or so, because I’m just not ready to let go of summer colors and more importantly, summer vibes. Thus, I’m off to Atlanta tonight until next week, in the hopes of enjoying a few more days 0f 75+ degree weather. (Catch up with me and my shenanigans on Insta.)


Business, Evergreen

The Steps You Need To Follow To Close More Deals

October 19, 2015 • By

Honesty Hour: I sucked at selling. Getting proposals signed and closing deals are not on the list of my favorite activities. I adore creating content, but the reality is, in order to survive as an entrepreneur and a marketing professional, you need to close more deals. I have recently taken multiple monetization classes and send out multiple pitches a week to brands. I have become more unapologetic about asking for the sale and have been a lot more comfortable discussing my paid products and classes on social media. However, there is a tool that is helping me stand out when sending proposals to brands: Tilkee. To close more deals, you need to over-deliver and follow-up at the right time. Here’s how.


Business, Evergreen

6 Tools To Help You Send Better Networking Emails

October 13, 2015 • By

In the highly competitive social selling landscape, the job search and business in general, the fortune is in the follow-up. To be successful when making connections, you need to up your networking emails. What are you doing to stay relevant and top of mind, but most importantly, get a response? You know you need to strengthen your network, but people are forgetting you. You just can’t find the right words or reasons to slide into their inbox. You are sending generic networking emails that don’t position you to get a response.  Let’s get this together, shall we?

You need to send timely, personal, and relevant follow-ups to your network and use tools that can streamline the process. Creating a touch point after a personal or professional event improves your likelihood of getting a response as well as building rapport with your contact. Use events like birthdays, births, vacation, relocation, promotion, job changes, and company news to reconnect with contacts and remain top of mind. We can barely keep track of what’s going on in our own social circles, making it even harder to keep up with what is going on with all of our professional contacts. There are a few tools that help you manage all this information in a seamless way.